One Easy Way to Get Rochester Real Estate Information for Free


Want to sell your home? Get a FREE home value report  
Want to buy a home? Search all homes for sale 

For everyone that subscribes to my video blog, I want to offer you a chance to get highly accurate real estate information for your particular area. What I mean by this is that you will receive a free market snapshot from us. All we need is your current home address and we can send you interactive maps that track everything that was recently listed, sold, under contract, or homes that failed to sell.


These are all critical metrics that Realtors use to sell homes and give homes accurate listing prices. This is an extremely valuable tool if you're wanting to sell your home. It will give you a competitive advantage in this market that most other homeowners don't have.

Keep in mind that this is a free service that we want you to utilize for your own advantage. We want you to have the best possible experience when you enter our local real estate market, and being armed with these facts will help immensely.

If you're interested in receiving it, the report will come out about once per month and if you have any questions about it, please don't hesitate to contact me.

How Can You Make a Great First Impression on Rochester Home Buyers?



Want to sell your home? Get a FREE home value report  
Want to buy a home? Search all homes for sale 


Are you planning on selling anytime soon? If so, stick around to learn this overlooked secret to making your home stand out to buyers. So, what one thing can you do to make your home stand out above all the other houses you're competing against? 

It's important to remember that most buyers don't just see one house in a day - they'll see as many as 10 homes in a single tour. This makes it crucial that you do what it takes to make your home make a lasting impression on the mind of a potential buyer. What exactly should you do to make this happen?

It sounds obvious, but you would be surprised how many buyers don't do it. The most important thing you can do to make your home stand out is clean your house! We're not talking about wiping down the counters and picking up a few things. Rather, we're talking about a DEEP clean, where you either get your knees dirty and put in a whole lot of work or hire a professional cleaning company.
 

There is nothing more inviting to potential buyers than an impeccably clean home. You would be shocked by the number of homes I visit that are not only not clean, but downright dirty. If you want to really make your home stand out from the crowd, you need to take your cleaning above and beyond. To do this, you need to eliminate pet odors, cigarette smoke, and ethnic cooking smells that may hit the buyer's senses in the wrong way. This may sound crazy, but it's true: Smells keep homes from selling!

Want more advice on what you can do to give yourself a competitive advantage when selling? Give us a call or shoot us an email with ANY of your real estate needs. We're always here to help!
 

What’s the Right Way to Price a Home?



Want to sell your home? Get a FREE home value report  
Want to buy a home? Search all homes for sale

Today we’re going to talk a little about home pricing, which is probably one of the most hotly debated topics in real estate. A lot of times, people see home pricing as trying to find the perfect figure to sell your home at. Really, the people who are successful in real estate don’t think of pricing as a number, but as a strategy

The first pricing strategy is pricing high to low. This means starting out at a high price, so you can come down to your ideal price with price reductions. Is this a bad strategy? It depends. The best way we have found to use this strategy is to pick a final number you have in mind, but make sure you have a predetermined schedule of price reductions to get you there. 
  
If people see the price falling, they won’t think there is something wrong with the house, trust us. People will actually keep track of properties that are dropping in value, and the more reductions you make, the higher the urgency grows for them. The minute the house moves where the buyer sees value, the market gets very excited and people are going to come in hard and quick to make an offer. 



In the present market, pricing low to high is just as valid a strategy. If you believe your home’s market value is in the 150’s, it’s a valid strategy to price it just a tick below, in the high 140’s. When people sense a deal in real estate, they show up in big numbers. If you have a smart agent, he will schedule showings at the same time. This leads to multiple offer situations, which are always very exciting. 

You don’t want to be wrong about your market value. The best place to get an accurate valuation is from a highly experienced, competent agent. If you have any questions for us, or would like to know your true market value, give us a call or send us an email. We look forward to hearing from you!